West Lake Resort Hotel

The Construction of West Lake Hotel and Casino Based on Blockchain Technology

XHB Coin realizes an emerging payment experience

Today the development of the gaming-hotel industry is a mix of challenges and opportunities. On the one hand, as a new type of hotel industry, gaming hotels have a huge development prospect. Gaming hotel taxes are one of the important sources of gambling tax, and gambling tourism tax is a major source of government revenue. It can drive the development of other related industries, and especially improves the popularity of tourism destinations within the tourism industry.

On the other hand, gaming hotels are dominated by gambling. However, the gaming industry has long faced criticism and condemnation based on traditional values. At present, the development of traditional gambling hotels has become more and more homogenous. With the growth in intelligent living, the demand by people for an innovative gaming hotel method is restricting the development of most traditional gaming hotels. With the opening of gambling rights in many countries across the Asia Pacific region, innovation and development within the gaming hotel industry has become a hot topic.

However, with blockchain technology, XHB has innovated and revolutionized in a number of industries, developed a new mode for combining the gaming industry with hotels such as the West Lake Hotel at the Sihanoukville port, Cambodia, innovated payment methods and enhanced the experience, and XHB has now been applied in the hotel payment system. Due to the instantaneous exchange going on in the background, users can instantly obtain funds on virtual or real cards and can also realize payments and transactions between accounts. Reducing the issues of transaction processes, ensuring transaction safety, and improving entertainment experiences, thus allowing customers to enjoy the high-level services of the West Lake Hotel. The hotel, run under the umbrella of XHB Group, creates huge benefits in this new technology era.

At the same time, hotel gambling using blockchain technology also brings a new payment transaction experience to customers, which tackles the lack of trust in traditional casinos. With the digital payment system of XHB coins, all transaction data will be included in the big database, and the capital flows can be actively traced, thus greatly improving the monetary security for customers while they enjoy the gambling and entertainment.

With its well-equipped facilities and comfortable environment, the West Lake Resort is perfectly suited for those guests who pursue extraordinary taste and style. Upon checking in to your luxury guest rooms at the West Lake Resort, we will focus on your business and leisure needs, and provide you with a personalized concierge service, 24-hour IT butler service and personalized room check-in and check-out. Here, you can use XHB coins for settlement and enjoy the unlimited convenience brought about by the XHB currency.

The luxurious rooms at West Lake Resort Hotel are well-equipped and comfortable. It’s suitable for guests who seek extraordinary taste and style. After checking in the deluxe rooms of West Lake Resort Hotel, we will always pay attention to your business and leisure needs, and provide you with personalized concierge services, 24-hour IT butler service, and personalized check-in and check-out in rooms. Here, you can use XHB Coin for settlement and enjoy the unlimited convenience brought by XHB Coin

XHB West Lake Hotel
Enjoy the ultimate vacation time for aristocrats

1

Reserve Your Stay

Deluxe King

Deluxe King is decorated with the wood, hot stamping wallpapers and other decorative techniques, light luxury but keeping the unique style. Detailed design of streamlined shape floor lamps, table desks with geometric elements, create modern living space and life concept. Bathroom with gray striped marble decoration brings out natural style. Large bed, high-quality bed linen, toiletries and plush bathrobes carefully create your comfortable sleeping experience.

FEATURES

Area:38㎡
Room Type:1 double bed ☑ bathtub
Facilities: ● 48″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

Premier Twin

Modern Chinese decor elements express the time requirements. The contrast of yellow, white and black colors appear harmonious and unique. Open space between the room and the living room makes it particularly spacious and bright. Wooden floors and large beds make you feel interacting with nature and sunlight in your private space. Window overlooking a beautiful sea view captures your glance, making you deeply merge with the scenery. All decorations convey a contemporary and serenity atmosphere.

FEATURES

Area: 58㎡
Room Type A: 1 double bed ☑ balcony ☑ bathtub
Room Type B: 2 single beds ☑ balcony

Facilities: ● 48″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

Executive Premier King

The perfect combination of wood grain and Southeast Asian decor elements apparently let the guests feel the ancient history and culture of the country. The design of floor-to-ceiling windows seems immersed into the blue sea, and unexpectedly makes you feel like you are on the island. The unique oval shape of the book desk builds a modern office atmosphere, and a separate balcony allow guests to enjoy the sunlight and the leisure. The bathroom, toilet and the washroom are separated by a metal grid as a decoration and at the same time create a unique style, and also shows the impressiveness and elegance of the room.

FEATURES

Area: 53㎡
Room Type: 1 double bed ☑ bathtub ☑ balcony

Facilities: ● 48″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

Executive Deluxe King

Warm yellow colors of the light and wooden bedside make the room look extremely cozy, for the moment give you the feeling of taking the sunbath. Art painting decoration, metal decoration of the book desk, dark green color pillow with Southeast Asian embroidery decoration, bring artistic atmosphere. Branded toiletries and plush bathrobes will give you a feeling of luxury touch, soft striped carpet and large bed make you feel the sincerity and warmth in your private space.

FEATURES

Area: 38㎡
Room Type: 1 double bed ☑ bathtub

Facilities: ● 48″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

Executive Suite

Charming and luxurious decorative accessories have their uniqueness, stylized with gold, yellow colors and natural wood. Creating a pure colors style and individuality, local traditional culture elements, and also decor elements that belong to certain Cambodia territory, natural wood floor, ceilings and furniture, appropriately integrate the nature into the room. The front hall, the bedroom and the washroom are comfortably organized leaving space, showing intelligent design according to the guests’ needs. The double wash basin, the large mirror and the luxury bathtub are all looking stunning.

FEATURES

Area: 116㎡
Room Type A: 1 double bed ☑ balcony ☑ bathtub

Facilities: ● 65″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

STUDIO SUITE

These distinctive suites are tastefully designed and thoughtfully appointed with sophisticated touches that will delight the guests. One bedroom and one living room design idea in the traditional style of Southeast Asia, modern elements and creative design techniques, grand chandeliers and warm lighting design make the room very cozy, natural marble floor and bathroom decor bring out extraordinary living experience. The large balcony, panoramic sea view, lounge chair, the leisure and living areas, create exclusive private space. Invitation to friends for coffee or glass of wine will bring indescribable enjoyment and personal experience.

FEATURES

Area: 118㎡
Room Type A: 1 double bed ☑ balcony ☑ bathtub

Facilities: ● 65″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

Presidential Suite

Gold color is a main themed colour for Xihu Resort Hotel Presidential Suite. With the extreme luxury, sophisticate and elegant Southeast Asian decorating style,it presents a mix of modern style and ancient culture attribution for the Presidential Suite. Luxury textile brands as well as Southeast Asian-style artwork, gold-plated decor, exotic prints, a part of the furniture are made in the image of a royal palace room. Personalized furniture makes the room more unique. Suite is designed as a two bedroom and two living room. It’s customization determines the unique style and futures of each room. The dining-room that fits a large group of people separated from the living room, looks very impressive. Jacuzzi, luxury bath amenities, plush bathrobes, and separated toilets, all represent modern lifestyle trends. The incomparably large balcony, overlooking the magnificent expanse of the Gulf of Thailand, gives people a feeling of connection to the sea.

FEATURES

Area: 330㎡
Room Type A: 1 King and 2 Double Bed ☑ balcony ☑ bathtub

Facilities: ● 65″ LED TV ● Satellite TV channel ● Free high speed Wi-Fi internet access ● Free minibar ● Tea and coffee facilities ● Electric kettle ● Full set of toiletries ● Hair dryer ● Room safe

2

Degustation Tour at West Lake

Xihu Resort Hotel became a new landmark of Sihanoukville quality cuisine, launched luxurious restaurants and leisure lounges: high-end Chinese restaurant, Japanese restaurant, fusion buffet. Combination of different cuisines and East-Western culinary traditions create the excellent food taste.

The seasonal menus elaborately prepared by the senior culinary team are full of creative dishes and prepared with the finest ingredients. At the same time, we will continue to launch new themed gourmet and activities to fully create a gourmet feast that transcends the five senses.

Sakura

Sakura Restaurant is a casual outlet that offers exquisite and innovative Japanese cuisine, and known for the performance artistry of the Teppanyaki chef. Elegance simplicity of Japanese cuisine make it very unique.

Tasty Bites

Tasty Bites Restaurant offers an enticing selection of global cuisines served all-day long. The combination of geometric and Southeast Asia elements creates a trendy atmosphere of cultural diversity. Enjoy breakfast or a late-night snack prepared by our expert chefs. If you want to try something new, you can experience the variety of our massive buffet and make “a culinary journey from the East to the West” to taste Asian noodles, pasta and desserts, or customizable salads, as well as high-quality Cambodian dishes.

Imperial Restaurant

The Imperial Restaurant is a perfect combination of traditional and modern concepts. Copper gold and wood colors were chosen as the main feature of interior decor. The intelligent design of semi-open space creates an incredible style of the restaurant.

Ocean Grill

Ocean Grill situated at the beach. Cozy ambiance of the Ocean Grill, tropical landscape, ocean breeze, and sea sounds create the perfect atmosphere for your holiday. Guests can savour an extensive selection of seafood, specially famous Kep blue crab, grilled meats accompanied with high quality local Kampot pepper and salt, and also can try a popular local dessert Num Slek Chak (roasted coconut glutinous rice wrapping in banana leaf ).

Horizon Lounge

Horizon Lounge offers one of the most comprehensive drinks selections, from frozen cocktails to different varieties of tea and coffee, light meals, snacks, appetizers and various pastries. HORIZON interior decorated with wood and Cambodian traditional natural elements, integrate modern design concepts and create an elegant and chic atmosphere.

JADE BAR

JADE BAR design emphasizes the Southeast Asian style. The uniquely created atmosphere immerse guests into the tropical world and Asian culture. Here, you can taste a variety of snacks, world-class rare spirits and vintage wines, drink the refreshing cocktails and enjoy the bartender’s performance.

Pool Bar

Facing the sea, the Pool Bar has a beautiful view of the Gulf of Thailand, you can see the faraway islands and enjoy the spectacular sunsets of Sihanoukville.

Flavors

The design of the restaurant combines local culture characteristic and modern elements to create an energetic and also intimate atmosphere. This is the best place to explore Eastern and Western cuisines, exotic foods can easily increase the appetite of the diners. The restaurant focuses on Asian flavors, delicious desserts, fresh fruits and vegetables,etc. Delicate dishes bring you an unexpected food experience.

Pearl Lounge

The shell elements are used in the floor and ceiling design, the Aerial glass lamps interpret the story of the birth of a pearl. Relaxing music, quiet and comfortable atmosphere, through floor-to-ceiling windows you can enjoy the Southeast Asia scenery. Coffee, selected tea, you will have a pleasant time.

Pearl Pavilion

The Pearl Pavilion is designed in a warm colors scheme, such as natural colors of pearl glowing in the sunlight. The lighting design of vivid shaped chandeliers, the marble texture of table tops emphasize the artistic interior design of the main hall; the combination of natural wood and shell decoration show the special features of design through a layering of visual representation. The aquarium creates an image of a magic portal to the underwater world, taking you on a journey into the ocean.

3

New Macau Casino
Experience the charm of digital payment

The New Macau Casino uses XHB Coin as the only consumption currency in the entertainment city. Whether it is dining, entertainment or any service, customers only need to use XHB coin to avoid cash transactions.

In XHB’s business, XHB Coin is the only currency and the only bargaining chip and XHB coin will also become a protected asset on the blockchain. We will build a new digital network in the New Macau Casino, and XHB Coin will serve as a key point of interaction for various services and facilities.

Diversified games

150,000 square feet of casinos, two floors of casino space, including VIP rooms, an outdoor themed casino and entertainment bar, all equipped with the most popular slot machines and table games, such as Baccarat, Blackjack, British Blackjack and so on.

Top gourmet restaurant

Guests can experience world-class cuisine at the casino’s signature casual restaurant. The dining areas are divided according to different countries, which are led by world-class renowned chefs, showcasing a diverse range of local and international cuisines that can satisfy the most critical taste buds.

VIP services

The casino has a high degree of privacy and strict security. It provides hotel pick-up and drop off services, exclusive VIP parking space, exquisite and fine-tuned food and other attentive and thoughtful services, making it an absolute ideal choice for gaming entertainment with the most intimate VIP courtesy.

The construction of the

XHB West Lake Hotel and Casino
based on blockchain technology

1

Legal and fair gambling and gaming, to protect the interests of players

The blockchain + casino in the West Lake Hotel that XHB Property developed has opened up a new era of trust reconstruction for casinos. Through the tamper proof nature of the data and its irrevocability using blockchain technology, the dark odds and rigged games of the past no longer exist, and control and trust are returned to the players, thus ensuring the fairness and impartiality of the games.

As for how to protect the interests of players using the blockchain, the main way is using digital transactions based on the blockchain. Players and blockchain casinos use digital currency – XHB coins. Not only is XHB coin a payment method, but it also targets global trade, by integrating general ledgers, and looks to be accessible universally to support world trade without having to worry about currencies, fiat and other differences.

Moreover, XHB keeps the transactions recorded in the public registry. The data can be verified and cannot be changed by the casinos. XHB coin is a decentralized global payment network based on the blockchain, which allows everyone to send a payment request to other people, while the receiver can pay safely, and the information is stored in the blockchain. XHB coin adapts payments as its core, integrates the existing casino transaction order through blockchain technology, and achieves real-time and efficient automatic execution.

2

Innovation of transaction mode of using XHB coins in West Lake Hotel

The question of how the blockchain technology envisaged by XHB could be applied to the hotel system is largely reflected in the use of smart contracts to record transactions on the blockchain, while the currency of XHB can be exchanged for tokens to obtain corresponding chips. Players can deposit it for coins and deposit it in their wallets. Casinos can create blockchains and tokens or use off the shelf blockchain modules.

The XHB coin approach not only provides a safe and convenient legal currency collection channel for the seller, but also provides the best consumption service for the buyer, by enabling blockchain technology to creatively integrate the payment protection function in the current market. XHB aims to provide consumers with the consumer protection they deserve for online transactions, and as an intermediary platform and a mediator of conflicts, reduce fraud and protect merchants from the volatility of the cryptocurrency market by offering refunds.

In addition, customers can check the balance of their XHB coins on the hotel chain. Blockchain casinos pay bonuses to players’ wallets through smart contracts. The smart contract has an address on the blockchain. Players can use the block browser to view the balance and expenditure history of the blockchain casino.

Advantages and Characteristics of the

West Lake Hotel Development

The gaming hotel is fully equipped and themed

The West Lake Hotel, under the umbrella of XHB Group, is a large-scale project in Southeast Asia, with a large number of guest rooms, a great variety of food and beverage outlets, and the popular theme of gambling. The casinos in the hotel can help to promote the development of the hotel industry, F&B industry, performing arts industry and exhibition industry.

In addition, West Lake Hotel has the features of convention hotels, business hotels and resort hotels, and the same time, it has more entertainment and sports facilities in combination with the gaming industry. In addition to the physical facilities, the West Lake Hotel has a unique design of its soft facilities, the surrounding environment is very beautiful, full of foreign cultural features and overall has a very international style.

More significantly, in the overall transaction methodology of the hotel, the West Lake Hotel uses XHB coin to innovate the traditional methods. Blockchain, in this transaction, serves as a trading market, recording the time, place, and task of the transaction. And the content recorded by the consensus is tamper-proof and safer. XHB reflects its hotel blockchain technology background with its outstanding technical features, and the use of digital transactions gives the hotel an added intelligent theme.

High profit of gaming hotel

Generally speaking, hotel profits brought by entertainment facilities are obvious to all. The tax of the Beijing hotel in Macao is equivalent to more than 1/4 of the total revenue of the government. MGM’s major casinos generated nearly $700 million in revenue in their first year of operation. Each slot machine in it earns as much as $135 a day.

XHB West Lake Hotel not only has the characteristic support of the gambling industry, but also has the strong technical background support of its blockchain technology, so its overall style will determine its high-margin position as an international high-end hotel. By using the digital payment method of XHB coins, the West Lake Hotel can eliminate background processes and lengthy adjustments, and this will reduce the costs of running the business. Moreover, XHB coin is easier to convert for consumers, accelerating speed and improving efficiency. In addition, the safe and fair casino mode of West Lake Hotel based on blockchain technology can also achieve a higher, consumption-oriented hotel service model, thus improving the image of the hotel in terms of tech-savviness.

Application of blockchain technology to accelerate management and payment efficiency

Based on blockchain technology, XHB has developed a new payment ecological model, and is exploring the following businesses: multi-functional e-wallet and XHB encrypted digital currency business. These businesses and the blockchain are integrated and developed to promote the progress and innovation of the hotel industry.

In addition, the payment ecosystem supported by blockchain technology can apply digital currency, XHB coin, as the currency format within the West Lake Hotel, which simplifies various trading activities by changing from the existing form of traditional currencies. At the same time, it solves the problem with existing currencies being difficult to control. The distributed general ledger technology applied in digital currency can record every transaction, and at the same time publicly back up at each node to clearly track the flow of funds, improve the legitimacy of transactions and the safety of funds.

Real case analysis

Las Vegas hotel complex

Driven by the gaming industry, the Las Vegas hotel industry has developed rapidly, with 18 of the world’s 20 largest hotels based there. Under the fierce market competition conditions, in order to attract tourists, each hotel on the one hand makes every effort with its building appearance and interior decorations, with individual themes; on the other hand, they are equipped with extremely complete hotel facilities, such as entertainment performances, meetings, spas, fitness centers, museums, wax museums, shopping, indoor golf, etc. No matter which hotel the tourists are in, they can enjoy a full range of services.

HOTEL OWNING GROUP NO. OF ROOMS THEME FACILITIES FEATURES

MGM Hotel

(Casino Hotel)

MGM Group

5,034, with 29 top private villas

Themed on the classic film “Wizard of Oz”

Casino: 171,000 square feetAmphitheater

Theater & cinema: 2,000 seats & 1,000 seat theaters

Performing Arts Stadium: 16,800 seats, outdoor swimming, fitness club, tennis courts, saunas, golf

Restaurants: 27

Lion Habitat

(Lion Garden)

The Venetian

(Casino Hotel)

Sands

7128

Venice water city as the theme

1 top casino

19 international restaurants, 3 outdoor swimming pools, an Italian style shopping center spa and health center

Madame Tussauds, golf course

Madame Tussauds, Grand Canal Shoppes, Blue Man Group,  Phantom of the Opera

Mandalay Bay

(Casino Hotel)

MGM Group

3215

Southeast Asian style fully reflects the tropical scenery

Shark Reef Aquarium: In the center of the hotel lobby

Casino: 135,000 square meters

Conference Center: nearly 1 million square meters

Performance Center: hosting boxing matches, concerts, etc.

Swimming facilities: 5 swimming pools, a small waterfall and river flow

Restaurants: 15 restaurants, including a themed music restaurant, shopping avenue and counters, and coin museum

Southeast Asian style

Shark Reef Aquarium

Luxor Hotel / Pyramid Hotel

(Casino Hotel)

MGM Group

4400

Ancient Egyptian culture

Egyptian style, IMAX giant screen movie, Pharaoh Museum, LAX nightclub

MGM Hotel (Casino Hotel)

Owning group
MGM Group
No. of Rooms
5,034, with 29 top private villas
Theme
Themed on the classic film “Wizard of Oz”
Facilities
Casino: 171,000 square feet; Amphitheater; Theater & cinema: 2,000 seats & 1,000 seat theaters; Performing Arts Stadium: 16,800 seats, outdoor swimming, fitness club, tennis courts, saunas, golf; Restaurants: 27
Features
Lion Habitat (Lion Garden)

 

The Venetian (Casino Hotel)

Owning group
Sands
No. of Rooms
7128
Theme
Venice water city as the theme
Facilities
1 top casino; 19 international restaurants, 3 outdoor swimming pools, an Italian style shopping center spa and health center; Madame Tussauds, golf course
Features
Madame Tussauds, Grand Canal Shoppes, Blue Man Group, Phantom of the Opera

 

Mandalay Bay (Casino Hotel)

Owning group
MGM Group
No. of Rooms
3215
Theme
Southeast Asian style fully reflects the tropical scenery
Facilities
Shark Reef Aquarium: In the center of the hotel lobby; Casino: 135,000 square meters; Conference Center: nearly 1 million square meters; Performance Center: hosting boxing matches, concerts, etc.; Swimming facilities: 5 swimming pools, a small waterfall and river flow; Restaurants: 15 restaurants, including a themed music restaurant, shopping avenue and counters, and coin museum
Features
Southeast Asian style, Shark Reef Aquarium

 

Luxor Hotel / Pyramid Hotel (Casino Hotel)

Owning group
MGM Group
No. of Rooms
4400
Theme
Ancient Egyptian culture
Features
Egyptian style, IMAX giant screen movie, Pharaoh Museum, LAX nightclub

Las Vegas hotel complexes

Four characteristics

1

Thematic development

Las Vegas is the most concentrated area of themed hotels; each hotel has its own distinctive characteristics.

2

Diversified development

In addition to the indispensable casino, Las Vegas hotels are equipped with shopping, entertainment performances, meeting venues, fitness centers and other functions.

3

Diversified development of profits

The main profit center of Las Vegas hotels is casino income. While, hotel and catering income are secondary profit point, and shopping center income is the third profit area.

4

Format design

Format design focuses on complementarity between business formats, sharing the flow of people, and the best match between formats and architectural design patterns

Reference and development suggestions for

West Lake Hotel

Focus on promotion

On the one hand, due to the increasingly fierce competition between gaming hotels, and on the other hand, because of the facilities of gaming hotels, guest rooms and F&B have always been two major loss-making areas of operation. Many gaming hotels are advertising heavily and carrying out major promotions and giving away gifts. The purpose of this is to hope to make full use of its various service facilities, handle various projects and make considerable profits. For example, the MGM hotel is the main venue and sponsor of the world heavyweight boxing title bouts.

So, the West Lake Hotel, under the umbrella of XHB Group, could use this model to promote itself through sponsoring large-scale international events. In particular, using its own XHB coin, which is a global, decentralized new generation cryptocurrency, with its own blockchain network, it can provide the exchange of any real fiat currency and any crypto digital currency, and can use mobile phones or payment cards to quickly pay for this. This area is being vigorously publicized, so as to expand the influence of West Lake Hotel in the context of its blockchain intelligent technology image.

Continuously expanding the market scope of customers

In recent years, with the rapid development of the world economy, gaming hotels no longer only serve gamblers. The construction, transformation and operation of the hotel will consider the needs of business guests at the same time. The business facilities and equipment in the hotel are more and more extensive, and the level of modernization and intelligent features is also constantly improving. Based on the increasing demands of guests for the conference facilities of the hotel, the hotel has added various conference facilities. The total area of its banqueting hall is 1,603 square meters (17,250 square feet). Six multi-functional banquet halls with complete audio-visual equipment are available for large-scale conferences and banquets. The banquet hall is spacious, and can hold 810 people meetings, 1,180 people banquets or 1,520 people cocktail parties. There are specially assigned people to carefully design the menus, site layout and themed banquet designs.

Cambodia’s Sihanoukville is also an active area for various business and economic activities. Therefore, as a hotel model supported by blockchain technology, the West Lake Hotel, under the umbrella of XHB Group, can add more business services with the transaction system powered by XHB coins, thus helping to address various commercial needs. Moreover, for customers, the tokens may solve the problems of security and privacy. It is easy to use as a payment method and in this way, the advantages of intelligent digital transactions within hotel can be better reflected, and at the same time, the scope of the market for sourcing guests can be expanded, the service scope can be improved, and more profit can be obtained.

Application of experience of marketing in the hotel industry

Personalization

In the corresponding experiential marketing process, because there are major differences between each experiencer and individual, the activity options and the design of the West Lake Hotel should reflect personalization. For example, using digital currency, XHB coin, to recharge the Hotel VIP card, you can enjoy personalized services, that is, hotel room + famous movie scene reproductions, value-added services (including planning, lines + clothing, props, actors, recorded videos, clips, etc.). This means consumers can fully experience a personalized service, which can make the whole marketing exercise successful and will ensure higher profit margins.

Interactivity

Through the application of blockchain, the West Lake Hotel improves the intelligence of traditional hotels, and gradually reduces the number of management personnel, or could even become an “unmanned hotel”, so as to reduce the labor costs of the hotel and make more profits for the enterprise. At the same time, the application of blockchain makes the target group of the hotel more convenient in terms of booking and payments, more accurate services, and better customer experiences. Through the application of blockchain in hotels, the business model of hotels can be innovated. For example: operation mode: build an intelligent hotel, use XHB coins to realize self-service consumption, making bookings and payments much easier